Do What You're NOT Great At
In this world of multi faceted COVID driven marketing, you are GREAT at something..aren't you? Maybe you're terrific on the phone?...
Jayme's Sales Tip of the Week
Do you have a Spanish-speaking nurse(s) on staff? If so, your Case Managers, Discharge Planners and Social Workers need to know about it!...
FAQ's On Referring Physicians
Relationships with consulting physicians/medical directors are extremely useful. Many managers already understand that if consulting...
What's Going On With In Person Selling?
With COVID-19 still pressuring the country to stay home, how is your in person selling effort going? In the most hard hit areas of the...
Can I Give Gift Cards or Certificates?
A key question for providers, especially marketing staff members, is whether they can give referral sources gift cards or gift...
Hospitals, Home Healthcare, and Covid
Trending Now: Hospitals across America are experiencing similar crises - Emergency Departments struggling to keep up with the high...
What Does A 2021 Marketer Look Like?
The game has changed. If you're an NFL fan you can clearly see over the past decade how the position of quarterback has dramatically...
Yes, Private Duty Referrals Need to be Made
In order to be appropriate for home health or hospice services paid for by any payor, including the Medicare Program, patients must...
The Cost Of Ineffective Sales Hiring
It's January. Many agencies have waited to make their next sales hire until after the holidays. This is probably smart....since most...
The Penalty For Improper Payments
Many post-acute providers, including private duty agencies, have established relationships with physicians who also make referrals to...
