Sales, Marketing, or Both?
I had the opportunity to sit in on a panel of sales and marketing experts recently, hosted by the Pearland (TX) Chamber of Commerce to...
A Deep Dive into Non Solicitation Agreements
In Aya Healthcare Services, Inc.; et al v. AMN Healthcare, Inc.; et al [No. 20-55679, D.C. No. 3:17-cv-00205-MMA-MDD, August 19, 2021],...
How Hard is it To Hire Now?
I've been doing a lot of interviewing and behavioral assessments for clients over the past few months. With Covid beginning to withdraw...
How To Support Caregivers And Stay Within The Rules
Primary caregivers – often patients’ family members – are crucial players in home care. Without them, it can be impossible to provide...
Kickbacks and the Damage Done
Elizabeth E. Hogue, Esq. Case managers/discharge planners continue to come under fire from fraud enforcers for violations of the federal...
Talk the Talk
Think about the person you know, in your business or personal life, who is a great conversationalist. They are great to talk to, great to...
What Providers Can Give to Patients: Part 7
Providers, including marketers, are tempted to give patients and potential patients free items and services. While providers usually have...
