

Who's Driving The Sales Call?
During last week's Home Care Marketing Accelerator webinar, we had a good discussion about how to properly make a sales call (in person,...


Watch Out For The Social Media "Bite"!
Many of us appreciate social media, especially while sheltering at home. It is a convenient way to stay in touch with others and to...


Notes From The Road
I got to "get out on the road" over the past couple weeks to work in person with some new clients. I can't tell you how exciting it was...


Anti Fraud and Abuse Checklist
According to a July 23, 2020, press release, Progenity, Inc., fraudulently overbilled Medicaid and the VA by using a billing code that...


COVID Sales Pyramid
Are you struggling to figure out the correct "mix" of sales interactions with your referral sources? You're not alone. Reps across the...


Mastering the Home Health Introductory Visit
The Office of Inspector General (OIG) of the U.S. Department of Health and Human Services, the primary enforcer of fraud and abuse...